Marketing Plan for a New Fashion Brand for Women free essay sample

The collection will contain casual, cocktail and evening dresses, coats, shirts, jackets, skirts etc. The business intense to market its line as an alternative to existing clothing lines and differentiate itself by marketing strategies, exclusiveness and high brand awareness. All the collections will be manufactured in E. U. using â€Å"made in Europe† components. The Market Market Description The  R. O. I. and UK  fashion industry is large, mature, and highly fragmented. Clothes sold in  Ireland and  United Kingdom are produced both domestically and in foreign locations. The  UK market can be divided into two tiers: national brands and other. National brands are produced by approximately  15 sizable companies and currently account for some 30% of all  wholesale sales. The second tier, accounting for 70% of all apparel distributed, comprises small brands and store (or private-label) goods. Apparel is sold at a variety of retail outlets. Based on data from NPD Group, discount stores, off-price retailers, and factory outlets accounted for 30% of  2009 apparel sales, while specialty stores and department stores accounted for 22% and 18%, respectively. We will write a custom essay sample on Marketing Plan for a New Fashion Brand for Women or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Another 17% were sold at major chains, and direct mail/catalogues accounted for 6%. The remaining 7% of apparel sales occurred through other means of distribution Market Segmentation The company plans to target females between the ages of  30 and  up with a combined household income of more than â‚ ¬60,000. Within this group, there are no  ethnical barriers, and customers have diverse backgrounds. The brand  customer is a versatile woman who can fit into any environment and is willing to pay a middle market price for quality clothing. Customer currently shop in quality department stores and boutiques for mid to high value items that are used on special and semi-special occasions in a work and personal context. Customer is socially active, eating out, travelling and entertaining at home in addition to attending business related functions. The companys target group is seen as having enough disposable income to spend on middle market priced quality clothing. Competition  in our  market segments is usually driven by who is offering the best quality, most interesting  design for less. The key to success is the quality of the clothes: how and where it was made and with what materials. The buying factors include what is in for each season, and the relation of comfort to style each woman is aiming for. A few of the main competitors are: L. K. Bennett Karen Millen Hobbs Reiss Marketing strategy and Implementation The  brand will leverage its expertise, product offer and marketing strategy to increase its customer base while driving sales and profit. The following sections review the various strategies that will support this effort. SWOT Analysis The following SWOT analysis captures the key strengths and weaknesses within the company, and describes the opportunities and threats facing the brand. Strengths †¢ Strong relationships with suppliers that offer credit arrangements, flexibility, and response to special product requirements †¢ Distinctive signature style and USP †¢ Excellent and stable staff, offering personalized customer service †¢ Strong merchandising and product presentation. †¢ Contact with very good PR and Marketing company †¢ Beautiful and clear website †¢ All the brand collections are manufactured in E. U. using â€Å"made in Europe† components. Weaknesses †¢ Owner  is still climbing the business experience curve †¢ Cash flow †¢ Challenges of the seasonality of the business †¢ Customer base not yet established Opportunities †¢ Growing market with a significant percentage of our target market still not knowing we exist. †¢ An innovative e-Bespoke application which will allow  women to customize the clothing of their choice †¢ Strategic alliances  offering sources  for referrals and joint marketing activities to extend our reach. †¢ Growing sell in Luxurious goods sector †¢ Changes in design trends can initiate  wardrobe updating and  generate  sales †¢ Internet potential for selling products to other markets around the world. †¢ Potential to take on a selling agent and PR company †¢ Potential to diversify into subsidiary products such as bags, shoes, homeware etc. Strategic alliances or opportunity to partner with others with complementary skills Threats †¢ Continued price pressure due to competition or the weakening market reducing contribution margins †¢ New competitor enters market †¢ Changes in import and export laws tha t affect pricing or supply sources †¢ Changes to exchange rates or interest rates. Marketing Strategy The companys promotional plan is diverse and includes a range of marketing communications: †¢ Press releases and pictures are issued to fashion magazines and to the fashion bloggers around the world. †¢ Website and online shop and company blog †¢ Online e-Bespoke application †¢ Company representatives will attend and participate in several trade shows London-Pure, Paris -Who’s next, Berlin-Bread and Butter) †¢ Print advertising like brochures, business cards, catalogues. †¢ Advertisements in magazines and on Fashion and lifestyle websites and blogs. †¢ The company also plans to use various other channels including Google Ads, and social media like Facebook, Twitter and Pinterest. †¢ Dressing local celebrities †¢ Organizing charitable donations †¢ Host a private trunk shows †¢ Hiring PR company and sales agent Sales Strategy The business intense to market its line as an alternative to existing clothing lines and differentiate itself by marketing strategies, exclusiveness and high brand awareness. There will be three distribution channels of the brand: Online store with ready-to-wear collection focus on export and local market, wholesale to the boutique owners around the world and thru an online e-Bespoke innovative application which will allow  women to customize the clothing of their choice (export and local focus). The vast majority of our sales  (app. 70%)  will be generated by our online shop and an innovative e-Bespoke application which allows customers to customize the item of their choice with the few clicks of the mouse. The third channel of distribution will be placing the collections in the high-end boutiques and department stores. The company sales goal is to generate repeat business and strong word-of-mouth advertising based on great buying experience.

Free Essays on Stopping By The Woods...Robert Frost

Robert Frost ’s poem â€Å" Stopping by the Woods on a Snowy Evening† caught our eyes with his love of nature. People can really feel the nature it makes them feel like they were in the woods. In detail, he descriptively describing the setting so precisely like he was the one in the poem. Is a poem about getting away, away from the reality life: Survivor, life journey, and death? By reading these poems does it make us think even more about life and where is going to lead? In the poem of â€Å" Stopping by the Woods on a Snowy Evening†, Robert Frost illustrated and clearly explained the setting very effectively. The setting is very important tools for Frost in writing this our journey to do whatever we have to do to get the job done. The job might be a difficult and stressful but that is life we known. That is how society work these days its never a happy world.... Free Essays on Stopping By The Woods...Robert Frost Free Essays on Stopping By The Woods...Robert Frost Robert Frost ’s poem â€Å" Stopping by the Woods on a Snowy Evening† caught our eyes with his love of nature. People can really feel the nature it makes them feel like they were in the woods. In detail, he descriptively describing the setting so precisely like he was the one in the poem. Is a poem about getting away, away from the reality life: Survivor, life journey, and death? By reading these poems does it make us think even more about life and where is going to lead? In the poem of â€Å" Stopping by the Woods on a Snowy Evening†, Robert Frost illustrated and clearly explained the setting very effectively. The setting is very important tools for Frost in writing this our journey to do whatever we have to do to get the job done. The job might be a difficult and stressful but that is life we known. That is how society work these days its never a happy world....

Obligations of Managers and Executives in I.T Essay

Obligations of Managers and Executives in I.T - Essay Example Considerably, cyber security has been an issue concerning the IT department. However, there has been a considerable growth of the information security to constitute a legal obligation and responsibility for the management. In this regard, all the shareholders need inclusion to address the matters of cyber security. For instance, according to the Gramm-Leach-Bliley security regulations, the Board of Directors has the mandate to ensure the safety of finances regarding their corporations. In addition, the evolving case laws suggest that corporate directors have a duty of care for the company’s information systems. They add that the obligation extends to safeguarding the integrity of the stored data from a mere responsibility of guarding corporate financials. Further, the Business Roundtable notes that the board of directors should consider information security as an element of corporate governance. Data confidentiality, integrity, and storage In this context, it is eminent for the organizations to observe the procedure incorporated to protect their company information from access by unauthorized persons. The data must be stored in forms that are not easy to interpret when opened as flat plain text files, accessed in inaccessible locations, and or protected by the firewall (Smedinghoff, 2005). Use of technical access controls in protecting the corporate information In this context, policies and procedures should remain implemented to ensure appropriate access to information by authorized persons (Kshetri, 2010).

Personnel Guidance in Research and Development Essay

Personnel Guidance in Research and Development - Essay Example A research involving a creation of a new technology may be termed as a high level research. A highly critical issue usually involves a team and each team member contributes in his way towards the research. Research involves discovery of a truth and therefore it should taken seriously and with immediate attention. It does not involve only the searching; rather it is one's effort to find the truth using a series of trials involving various aspect of the issue. A research must be taken with a positive frame of mind and should never be a matter of fun. Before one is ready for research, he must have an objective and should be fully focused on it (Gredler and Shields, 2008). A research involves deep and thorough knowledge of the subject and therefore, the researcher must be aware of the various factors that can affect the scope of the research. A researcher must always start by finding a person who has a deeper knowledge of the subject and with whom he can discuss the various outcomes and the possibilities and the scope of the research. Generally, this person should be much higher in experience and knowledge than the researcher. This person can then be termed as a Research Guide. Performing a research under a guide boosts up the confidence of the researcher and provides a better way to proceed in the work. 2) A Research Plan The researcher must have a plan in order to proceed with the research. One must completely have theoretical as well as a practical approach for the subject. The availability of a research lab helps in attaining better results. It also provides the practical approach where in a real time issues can be simulated. These simulations provide a clear picture of the subject. This helps in better judgement of the subject and therefore a practical approach to deal with it. 3) Finance Another big constraint involving a research can be finances. Sometimes, research may involve high finances. Like a research in the field of automobile engine and emissions may involve a multiple changes in design of the component. Thus manufacturing a new component such as an engine part, with course of the research, involves a lot of resources which will prove costly. Therefore, a researcher must look for funding options if available. To get funding for a research, one must put together all the authentic and genuine facts for the research that must convince the funding authority. Available funds can prove very crucial as these when utilised in an efficient manner can several times get the researcher the best he wants. The researcher then has full freedom to take care of the aspects which he might overlook due to lack of resources. 4) Available facts and figures Another area that needs to be taken care of is the updates that are connected to the field of your research. One

Homeland Security HLSS311 Forum 5 Assignment Example | Topics and Well Written Essays - 500 words

Homeland Security HLSS311 Forum 5 - Assignment Example Sometimes, immigrants are not those good people you expected to be. In the case whereby the immigrants have some unfinished business with the host nation, they might come and cause insecurity in the host nation. They come expecting to kill and perform acts of terrorism. In such cases, illegal immigration should be made a priority in dealing with a countrys security. Sometimes, when the illegal immigrants are running away from their country because of certain contagious and infectious diseases, they will pose the host country at a risk of spreading the diseases. This will not auger well with the welfare of this country (Peter, 2000). The enemy is that person who comes illegally into another country with the intention of doing some arm there. The enemy might come to conduct illegal business, cause insecurity or cause war. We are, therefore, supposed to protect our borders from such illegal immigrants who come in the form of an enemy. Through protecting our borders, we will be able to control spread of diseases, prevent illegal trade, prevent human trafficking and other illegal activities that immigrants might want to perform in the new country. A terrorist is one of the enemies that were protecting our boarders from. Therefore, being an enemy cannot be categorized as being more than terrorism since all cause us harm as a country. Terrorism, therefore, causes destruction just the same way enemies can cause destruction (David, 2008). Border enforcement enhances health concerns. This is to say, when we take good care of our boarders, we can prevent transmission and spread of some transnational diseases, hence making a country remain safe from such kind of diseases. Therefore, it is important to improve border enforcement in order to improve public health and safety concerns (Marc, Jerome, & Kristin,

Neurofibromatosis Case Report

Neurofibromatosis Case Report Abstract Neurofibromatosis, though not discussed in depth, is not at all a clinical rarity. The condition has been reported in all races and does not exhibit specific clinical manifestations and features for occurrence. The hereditary nature has been recognized for long, though the depth of mutations is still a long way in short of understanding. It has got a chance occurrence of 50% mutation rate. It occurs with a frequency of 1 case in approximately 3000 births. Malignant transformation has been reported in a few cases, which underlines the importance of in depth analysis of this condition. Introduction Neurofibromatosis is one of the most common hereditary neurocutaneous disorders with an incidence of 1:3000. It is autosomal dominant and shows no race or sex predilection.1 30 to 50% are de-novo cases occurring due to spontaneous mutations.2The condition first documented in 1882 by the German pathologist Frederich Von Recklinghausen presents with protean clinical manifestations.3This case is reported due to the severe facial hemi hypertrophy associated with neurofibromatosis. Case Report A 12 year old female patient presented with swelling of left side of face since infancy. Swelling was first noted at one year of age after which it increased steadily and reached the present size. Speech was slurred. No family history of such a condition was observed. On extra oral examination severe hemi hypertrophy of the maxilla was noted with subsequent disfigurement of the face on account of deviation of the nose and mouth to the right (Fig 1). There was a soft painless mass on the left forehead measuring four centimeters in length and two centimeters in breadth. There was overgrowth of coarse, stiff hair on the mass. The skin showed patchy pigmentation. Left eye is pushed downwards and remained closed due to the pressure exerted by the mass (Fig 23). On palpation the mass was soft to firm with diffuse borders. No fixity to underlying tissue was noted. There was no associated regional lymphadenopathy. Cafà © au lait spots (CALS) of size one to two centimeters and blue black in color were distributed over the trunk and palms of hands (Fig 4). There was a large CALS of size 10 X 15 centimeters in the back of trunk which was irregular with diffuse borders (Fig 5). Intraoral examination showed a firm mass extending from right maxillary lateral incisor to left maxillary first premolar. The mass measured 3 X 2 centimeters in size and was firm and non – tender on palpation. Maxillary left central incisor was found embedded and the lateral incisor and canine were partially exposed. CALS were noted on the mass. Nodular masses were seen on the palate adjacent to right maxillary premolars, on the mass adjacent to right central incisor and on the left upper lip. There was hemi hypertrophy of the tongue and spacing of teeth on the left side resulting in malocclusion (Fig 6). CT scan shows the lesion extended well in to the brain- cerebrum, frontal sinus, and eye, nasal and maxillary sinus (Fig 7). Preliminary hematological investigations including serum calcium and alkaline phosphatase were carried out and values were found within normal limits. Incisional biopsy was performed from the anterior palate. Histopathological examination of H E stained sections showed cells with elongated, bent nuclei separated by abundant, fine and sinuous collagen fibers. There is presence of nerve bundles, mild vascularity and areas of hemorrhage. Overlying epithelium is orthokeratinized stratified squamous epithelium of normal thickness (Fig 89). Diagnosis of neurofibroma was made. Patient was referred to the department of oral surgery for further treatment. Discussion Present knowledge shows that neurofibromatosis consists of at least two diseases which show distinct clinical and genetic features, the peripheral form or neurofibromatosis 1 (NF1) and the central form or neurofibromatosis 2 (NF2). The more common one is the NF1. 4 This is autosomal dominant and 50% of cases are new mutations, 80% of which are of paternal origin. The NF1 gene, one of the largest in the human genome is a tumor suppressor gene located in the pericentromeric region of chromosome 17. It encodes the neurofibromin protein which consists of 2800 amino acids. Due to the large size of the gene and numerous mutations that may occur genetic testing is not a viable option in diagnosis. A protein truncation assay is used to detect stop mutations but this confirms the disease only in two thirds of cases and cannot predict the severity. 5,6 Diagnosis is confirmed if two or more of the diagnostic criteria are present. (Table 1) Hence clinical findings are imperative. Accurate correlations between the genotype and phenotype have not been possible because of the large size of the gene. Still it has been found that the severity of the condition increases with complete gene deletions with occurrence of large numbers of neurofibromas and a significantly higher lifetime risk for malignant peripheral nerve sheath tumors. Familial spinal neurofibromatosis corresponds with mutations at the 3’ end of the gene. Somatic mosaicism may account for the segmental forms of neurofibromatosis.5 The clinical manifestations are first seen in childhood as small macules resembling freckles which slowly increase in size and deepen in color. Microscopically melanin pigment is seen in macromelanosomes. The number of cafà © au lait spots indicates the severity of the disease. In mild forms with fewer spots the neurofibromas occur late in life and may also be restricted to one part of the body. Secondary symptoms may arise due to occurrence of neurofibromas. An abrupt increase in size may indicate malignancy or may be due to pregnancy or onset of puberty.7The central nervous system may be affected with neurofibromas example the optic nerve glioma.8 The skeleton may be affected due to primary defects and also pressure effect from the tumors. Cystic lesions are noted within the bones histologically resembling non-ossifying fibroma.9 Renovascular hypertension occurs due to vascular stenosis. The varied symptoms of neurofibroma include growth disorders, abnormal sexual development and lung abnormalities. Certain forms of neurofibroma shows atypical or incomplete features compared to the classic form. These variants are segmental neurofibroma, gastrointestinal neurofibroma, familial spinal neurofibroma and familial cafà © au lait spots.8 Neurofibroma is a disease with diverse characteristics. Early diagnosis aids in proper monitoring of patient. Genetic counseling is also required in familial cases. Frequent reviews are needed as there is possibility of development of malignant peripheral nerve sheath tumor (MPNST) in a subset of NF1. Proper histologic evaluation is essential as it is difficult to differentiate a neurofibroma with atypical histologic features from a low grade MPNST. Germ-line mutations in genes encoding RAS-ERK signaling pathway components cause a set of related, autosomal dominant developmental disorders, termed â€Å"RASopathies† , which include Noonan syndrome . Noonan syndrome with multiple lentigenes (NS-ML; formerly known as LEOPARD syndrome), cardio-facio-cutaneous syndrome (CFCS), Costello syndrome (CS), and neurofibromatosis type 1 (NF-1). RASopathy patients typically display short stature, facial dysmorphia, cardiac defects, developmental delay, and other variably penetrant features. 10 Conclusion Neurofibormatosis and concomitant symptoms are always associated with numerous manifestations. The condition including von Recklinghausen disease has to be understood in depth for proper diagnostic criteria and treatment protocols. Though, significant steps has been taken for analyzing the molecular pathway and genetic mutations involving the conditions, the finer details are still out of light as far as molecular origin and pathway is concerned. An extensive discussion and deliberation is needed in this regard so that debility and mortality rate

Technology and Climate in Iraq Essay -- Iraq Environment Technological

Technology and Climate in Iraq Since civilization was born in ancient Mesopotamia thousands of years ago, technology has been a driving factor in the growth and progress of the peoples of this region. Many of the new and changing technologies have been closely connected to the weather and climate of this unique part of the world. In my opinion, the three most important technological developments for Mesopotamia and Iraq over time have been irrigation, shelter and architecture, and the use of oil. Before we can make these connections between technology and the climate of Iraq, we must look at what makes this climate unique from others around the world. Iraq’s climate is classified as sub-desert and this gives the region two distinct seasons. First, the summers (May-October) in Iraq are hot, with temperatures often exceeding 120 ° F.1 Another important characteristic of the sub-desert summers is the lack of rainfall, since summer precipitation rarely climbs above one inch. On the contrary, the winter season normally has up to 10 inches of rainfall and milder, often cold temperatures. Those 10 inches of rain come in strong storms that can often lead to floods since the land is not prepared for large amounts of precipitation.2 Winter temperatures sometimes even drop to around freezing and frosts are not uncommon. Both of these distinct seasons have caused technological developments over the past 7000 years. As I wrote in my think piece, Mesopotamia is considered to be the birthplace of civilization and this development was fueled by technology. The invention of irrigation techniques around 5000 BC in the region between the Euphrates and Tigris rivers was the foundation for the development of the first towns and cities. Irrig... ...s: Monroe, ME. â€Å"Fossils into Fuel† http://www.schoolscience.co.uk/content/4/chemistry/fossils/p3.html Lamb, H.H. (1995) Climate, History, and the Modern World. Routledge Press: New York, NY Pollock, Susan. (1999) Ancient Mesopotamia. Cambridge University Press: New York, NY Roux, Georges. (1985). Ancient Iraq. Penguin Books: New York, NY â€Å"The Architecture of Irak: The Lost Art of Clay Construction† http://www.brainworker.ch/Irak/architecture.htm â€Å"The Iraqi Republic† http://i-cias.com/e.o/iraq.htm â€Å"Transportation in Iraq† http://united-states.asinah.net/american-encyclopedia/wikipedia/t/tr/transportation_in_iraq.html 1 Pollock, Susan Ancient Mesopotamia 2 Roux, Georges Ancient Iraq 3 Pollock 4 Lamb, H.H. Climate, History, and the Modern World 5 â€Å"The Architecture of Irak† 6 Everest, Larry Oil, Power, and Empire 7 â€Å"Fossils into Fuel†

Legacy of the Middle Ages in the West

Palm Beach Atlantic University Legacy of the Middle Ages in the west An Essay Submitted to Dr. Gary Poe Humanities II by Blake Nichol March 17, 2010 Legacy of the Middle Ages in the West Dear Friend, I read your argument recently about the Middle Ages and how you have the belief that it was a time of no cultural expression. Well, I’m writing to try to persuade you to think otherwise. After an extensive, semester long study on the Middle Ages and the events that took place, leaving a great mark in history, I would like to inform you of my studies.Through the research I have done I have found at least four major contributions to what is known as the legacy of the Middle Ages in the West. The first thing that I will point out to you is the technological advances during this time period, the second is the founding of the different major universities, the third is the great technique in various architectural structures, and the fourth and final contribution I will explain to you wi ll be the advancement of science and medicine.Hopefully, after reading this, if you’re not too bored, you will understand why the Middle Ages did not lack cultural expression, but instead, had a very great influence on the West. So, let’s get right down to business, shall we? The first thing I’d like to point out that was developed was the printing press. It was developed in the late middle ages by a German craftsman named Johannes Gutenberg. Now, where would we be without this invention? The printing press is a major invention and still in use today.Obviously, the ones we use today have been perfected to be more efficient and less expensive to produce maximum output but even so, it’s the same basic concept that started way back in the Middle Ages. Another set of technological advancements that came about during the Middle Ages were the different types of war methods that were developed. They developed the catapult, the metal crossbow, and most of all, gu npowder. The catapult is a great idea and I believe this is a concept that started to be perfected and continued being perfected until today and now it has turned into us launching missiles from an entire country away.Due to the invention of the catapult, we no longer even have to go with hand to hand combat anymore in modern warfare. Almost all of it can be done from a computer screen. Even the crossbow is still in use today. Not necessarily in warfare but I know hunters still use crossbows. The main thing developed to advance warfare was gunpowder. Can you imagine where we would be today without the development of gunpowder? I think that one is self explanatory. During this time period, we also have the development of about three major universities.These were three of the first Western schools for higher education since about the sixth century! The first is the University of Bologna, and no, it’s not a university for making sandwiches. It was actually the first place to stu dy law and the first place to teach anatomy. The second university is the University of Oxford. The University of Oxford, if I remember correctly, was founded in 1170 in England and taught philosophy and theology. The third, and probably most important of the three universities, is the University of Paris.The University of Paris offered a variety of degrees including civil and canon law, medicine, theology, and liberal arts, which was basically devoting to translating Aristotle. Other universities had a similar curriculum set up, but for some reason their professors lacked the renown internationally like the University of Paris professors had. A famous person that you might have heard of actually taught there. A guy by the name of Thomas Aquinas taught there off and on for about ten years.He was a Dominican friar. About six hundred years after his death, his thought was declared to be the basis of the Roman Catholic beliefs. So basically, through all of these universities developing and professors being heard, this is how we get the basis for one of the most wide spread, if not the most wide spread, religion in the world. I think that right there should be something enough to convince you, but if you still have doubts, let me give you a little more of what went on during the Middle Ages.The next thing that I’m going to tell you about is probably one of the most astounding things of all. It is the architectural developments during this time period. I mean, to be developed a thousand years ago, without the use of fancy machinery and computers, and still be standing today†¦that’s pretty impressive. Not only are they still standing, but they are also the most beautiful architectural structures in the world. People from all over the world still go to see them, so you can’t say that they don’t have an effect on modern day society.In these structures you will find that they use a lot of different techniques. They used huge stained gla ss windows, tall ceilings, and extremely fancy artistry. There were also different styles, such as Romanesque and Gothic styles. Inside these different styles of architectural structures were developments that are still heard of today. For example, in most churches today we still have a narthex. It is basically just the lobby area before you walk into the church. We also have a unique feature used in Gothic architecture that is still around today.Gargoyles were used in Gothic style architecture and even today you see a variety of different gargoyles. If they’re not on the top of a gated entrance to a fancy house or community, you might find a smaller version on your book shelf holding your books up. No matter what you find, the simple point that I’m trying to get across is that they are still in use today. The final thing I want to point out during this letter is the advancement of science and medicine during this time period.Thomas Acquinas, who was one of the greates t thinkers to ever live did a lot of studying of nature and the things of the earth. To him, everything was of God in nature, which is correct according to Biblical principles because God created everything and He is everything. As far as medicine goes, we see that people that were going to school to be doctors were now starting to dissect human bodies in order to identify certain disorders and diseases in order to effectively treat them.They were also beginning to build hospitals, which were the first places women could effectively work as nurses since they weren’t allowed into medical school. These are just some of the few things to do with the science and medicine industry to be done during the Middle Ages. I know I may not be the best writer and may not have gotten all my points across clearly, but I’m hoping that now you will be able to see that the Middle Ages was not just a time where no progress was made.In fact, the Middle Ages brought about so many different ways of looking at things from architecture to different diseases to advancements in warfare. All of these things have only furthered our progress in developing some of the most advanced technologies and inventions that the world has ever seen. Thank you for reading this and I hope I have changed your perspective of the Middle Ages. BIBLIOGRAPHY Matthews, Roy T. 2008. The Western Humanities. New York, NY. : McGraw-Hill. Pp. 261-291 BIBLIOGRAPHY/REFERENCES

Essay on Education and Kwame

Essay on Education and Kwame Essay on Education and Kwame It is stricking how two people can react the same without even knowing. My brother Kwame, and I though are of different sex but one cannot miss the fact that we are siblings if you really know us. For examples we are both religious and prayerful. We both like to cook and have the same health risks, we all chip our teeth and snore when when sleeping. Despite our similarities, though we are of the same blood, we are differerent in personalities, appearance and education. Firstly, it is shocking how people from the same blood and genetic material look difference . For instance my brother is tall about six foot and five inch, and broad shouldered whiles am about five foot and one inch. I'm petite and slim and weight about one hundred and twenty pounds but my brother weight like two hundred and eighty pounds. Our height and weight is not only differences we have in apperance but facial shapes also. My brother Kwame has oblong face shape (thats roughly resembles a triangle with a round corners). I have a round face shape with wide cheekbones and a tapering jaw and forehead. Kwame has a deep set of eyes, which creates prominent brow bone but I have monolid eyes which are flat on the surface and brow bones less defined. I have a full lips whiles Kwame has a thin lips. Though we were raised by the same people, but have entirely different personalities Kwame my brother, is friendly and easy with people, whiles iam stiff, thats quiet reserved but the melancholic type. Iam calm, loyal and organised. My most valued things are the family and I values loyalty and the lives the traditional way of life, dose practise the stay home mom and take care of the kids. Kwame on the other hand is ambicious and persistent. He followed hia dream and work hard. Kwame though outgoing, also makes sure his time is portioned

Drug Addition essays

Drug Addition essays Historically, alcohol and drug dependency was viewed as a sin or a disease. In recent decades, it has been thought to be a maladaptive behavior patterns (Thombs, 1999). I believe that its a combination of three things: A disease in which people learn to act in immoral ways (Thombs, 1999). A drug is any chemical agent that affects biological function (Thombs, 1999). Some act in the brain, others in organs, and some in several parts of the body at the same time. A psychotropic drug is one that acts in the brain to alter mood, thought process, or behavior. Addictive drugs are defined by the fact that they are self-administered, without medical prescription: repeatedly, compulsively, and even self-destructively (Cohen 1989). Drugs have been classified into seven different families and each affects a different part of the brain. In the past, drug addiction was viewed as a morally reprehensive behavior that addicts could control if only they made the effort. Today, it is argued that drug a ddictions are in many ways like infectious diseases; some people are infected, but not everyone (camh.net). There are differing degrees of immunity. Susceptibility depends typically on a complex set of genetic and environmental factors, ethnicity, degree of crowding lack of sanitation, and primarily new users transmit the behavior to their peers. Millions of Americans have been trapped by a vicious, biologic phenomenon called addiction. No sane person ever started out intending to become an addict, yet millions of our neighbors are either addicted to chemicals today or may have spent years trying to free themselves from this insidious cycle. Addiction is neither bad nor good. Addiction is a complex disease that involves both biology and behavior (Goldstein 1992). This high-low trap involves the relationship between stimulation and sedation (Cohen 1989). Stimulants and sedatives t ...

Management Research Project Paper Example | Topics and Well Written Essays - 2000 words

Management Project - Research Paper Example There are mainly two reasons for selecting this research paper. The impact of motivation on employees and organizational performance are analyzed in this research paper. Various comprehensive approaches are highlighted here. Another reason for selecting this research paper is to examine the relation between firm’s performance and motivation of the employees. Intensive research has been done here for evaluating the topic of the paper. This information gathered from this research paper shows the contribution of motivational on the productivity of the company (U.S, 2013). This research paper is divided into five parts. In the 1st part the topic of the research paper is introduced and along with that the reasons for conducting the report is mentioned. In the second part views of various authors are highlighted. Methodology of the paper has been reviewed here. The importance of the research method has been addressed in the paper (Daniels, 2006). The purposes of this report have been clearly highlighted in this research paper. Various causes for employee motivation have been focused properly in this research paper. The researchers have used some theories by which they supported the purpose of the researcher paper (Blyton and Turnbull, 2004). Employee motivation has a strong relationship with organizational performance. As per the purposes of research paper the detailed analysis of the topic has been done. The organization considers its employees as its important part. Therefore with the help of this study the researchers efficiently focus on the relationship of organizational members within the company (Harzing and Pinnington, 2011). The research questions which were used by the researchers are very clearly explained in this paper. The questions highlight the impact of employee motivation on organizational performance. The main purpose of the research question is clearly stated in the paper. For making the research question proper and clear the

Project Design Constraints Research Paper Example | Topics and Well Written Essays - 500 words

Project Design Constraints - Research Paper Example Given the design requirements of flow chambers of the heart, the material chosen for the design of the heart flow chambers has to meet a load of requirements. For instance, alumina as a biomaterial, has to sustain high fluid resistance. Additionally, it has to be economical, and avoid stiffening. The material also has to have good thermal conductivity. The fact that the human body happens to be one of the greatest corrosive surroundings for foreign materials means that the material used to make the flow chambers have to be able to sustain the corrosion from the active enzymes, at the human body temperature. Additionally, caution has to be reserved to guarantee that the material used is not poisonous to the human body. A composite design is proposed; in which the porous synthetic grafts are improved in terms of biocompatibility. Polyester textile can be coated using cross-linked protein. Studies of different kinds of proteins such as collagen, gelatin, elastin, and albumin have been c onducted. There is no ideal material yet, to use in making of prosthetic heart valves. This is because the different available materials like titanium, or stainless steel, polyester, alumina, or pyrolitic carbon have faults in one way or another. When each one of them is used by itself, the patient has to go through long anticoagulant therapy. An example of a design that can be used is the asymmetric design of the natural human heart coined by Gianni Pedrizetti and Vukicevic of Trieste University.